There is quite a buzz online at the moment surrounding outsourcing. A few heavy weights in the internet marketing world are releasing products and sharing how they run their businesses with the help of outourcers.
You should explore it down the track, but when you’re starting out you need to do the bulk of the work yourself.
Most of us don’t have the luxury, mainly cash that is, to hire outside help, so we have be a jack of all trades when we start to sell websites online. This is a good thing, as it will serve you well to understand the whole process.
Now, you don’t have to be a zen master in any of what I’m about to show you. No snatching of the pebble required, or hours of wax on/wax off Daniel-San style dedication required, just an understanding of how these processes work and how to implement them.
There are only four things you need to get a handle on to be successful at selling websites from scratch.
Drum roll please……
Market Research
It all starts here. You need to know how to quickly asses if a market has potential and is worth you investing in. The key is to find a niche that has enough traffic for you to be competiive in, without having to compete with millions of others just to be heard. The
good news is that there is an endless supply of such niche opportunities online and no, dog training is not one of them!
Website Setup
Once you’re happy with the research, register a domian and setup a site. The key is speed without forsaking accuracy. You just can’t go past wpdirect here. I love wp direct for two reasons:
1. It’s fast! If I could find a faster way to install a fully SEO optimized blog, I’d use that instead. It really is a dream to use and takes under 2 minutes to install a wordpress blog.
2. It does the heavy lifting for you! As you may have noticed, I’m not big on doing the manual work if there is an easier way. It’s not that I’m lazy or anything, well, maybe it is, but the truth is I make mistakes and lots of them. I’m always “forgetting” to take care of the small detail and this can hurt your site’s performance. Even a simple thing as not including the tittle in your header can cost you ranking against a competing site that has included it.
So, why not take the risk out of it and let wpdirect do all that for you?
Traffic
Traffic is the key to building value into your sites and in turn a higher sell price. Have a look at the just sold section of flippa and you will see that the best sales all come via sites that have decent traffic and are generating income.
So, invest some time in building traffic to your sites in order to maximize returns when it comes time to sell. Patience is important here A little time and effort will ensure greater returns than simply listing brand new, zero traffic sites.
Selling
This part is easy and fun. Study flippa’s just sold results and in particular the sales letter people write and you’ll see a pattern. Sellers that are doing really well on a regular basis, write good sales letters.
Now don’t just cut and paste someone’s listing, but rather use it as blueprint and add your own unique voice to it.
The big tip here is to include as much detail as you can. Read listings and take note of recurring questions buyers ask and answer them in your sales letter.
Be very, very, very, clear with what you will do and won’t do as part of the sale. You don’t want to ever have to deal with “but I was expecting…..”
Learn how to move a wordpress blog. It’s just a simple process, especially if you have set the site up correctly in the first place.
Cpanel hosting is a breeze for downloading backup copies and then installing onto another server.
Hey if a drummer can learn this stuff, how easy should it be for you? Unless you are a bass player that is. In which case you’ll need to find a drummer to help you.
Even Bass Players Can Install a Blog
{ 14 comments… read them below or add one }
Nice writing. You are on my RSS reader now so I can read more from you down the road.
Allen Taylor
Well said
It’s so easy once you know how to do it.
If you’re a flipper, you might want to check out my site to save some time.
This is a really good post. it’s so easy to get distracted with Less important elements like making the blog look super stylish. so its important to have a clear time frame and structure in place for each and every stage, this way you can ensure that you only spend a set amount of time on each stage ensuring that you get a good return for the time you invest. It’s even worth setting a timer and really pushing yourself to build a blog within that specific timeframe It’s possible to do in just 3 hours once the domain has propogated!
We really should be focusing our efforts on building value into sites.
Thanks for sharing
Couldn’t have put it better myself
Great advice!
Thanks Allen
I like post like this one. And have own suggestion or kind of question.
If I made a site in particular niche. Have a good ranking for a good CPC KW’s and site making the sales. Does it make sense to list this site on the Flippa and send messages to “Big Fish’s” at this industry?
For their affiliate managers to check your listing. In my opinion if we put some effort into the building site. And if at the end result we have a profitable site, actually it’s not just site. It’s a profitable business, which one can leverage and growing up, isn’t it ?
Vitaly
Danny one more question about your version of Market Samurai. I have purchased The Challenge (it’s was 30DC) version of this software.
I check your’s and see some difference
http://www.tradingwebsitesblog.com/wp-content/uploads/2010/05/Market-Samurai1.png
, looks like yours from The Immediate Edge by Dan Raine. And it looks like more advanced with KEI and KEI3 features? or it’s available for all version of MS?
Vitaly
Good idea.
Flippa isn’t the only place to sell your website. A good strategy is to go direct to other site owners in your niche.
Vitaly,
it’s exactly the same as yours. Just the header is different. Mine now has the new challenge logo on it. All the functions are the same.
Great! Thank you Danny.
Ooops sorry for this question. And thank you for the answer