The top five don’ts for SEO
http://www.marketingweb.co.za/marketingweb/view/marketingweb/en/page71621?oid=129182&sn=Marketingweb%20detail&pid=71616
The best SEO in the world won’t do your business any good if your website isn’t in good shape. You’ll get a lot of traffic – at least for a while, but will achieve poor customer conversion rates. If your Web site is well-designed, easy to navigate and contains the information people are looking for, then you’ll be able to make the best of the traffic that comes your way. Usability also creates “spreadability” – users that have a good experience with your website will share your links, and that will boost your ranking on the search engines.
(via Instapaper)
When selling websites we can obsess a little over SEO and waste so much time chasing and tweaking things that don’t make that much of a difference to the overall big picture.
Sent from my iPad
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